Video: Beyonce became a perfumer
2024 Author: James Gerald | [email protected]. Last modified: 2023-12-17 14:00
The Grammy-winning dark-skinned beauty Beyonce Knowles presented her first perfume in New York under the laconic name Heat.
The presentation took place in a posh Macy's store. The work on the perfume was not easy for the singer. Beyonce worked on the creation of the fragrance even while touring.
In her scent, the singer has collected notes of orchid, vanilla, neroli and peach. The perfume bottle itself is made in reddish-yellow tones.
In addition to developing perfumes, the singer is actively involved in clothing design. In 2006, she founded the House of Dereon fashion house with her mother, Tina Knowles.
The singer has previously advertised perfumes - True Star from Tommy Hilfiger and Emporio Diamonds from Giorgio Armani, but this time she became the author of both the design of the perfume bottle and its components, and the advertising of the project.
The perfume, which has already entered the public sale, costs quite democratic - from $ 39 to $ 59 for bottles of 50 and 100 ml, respectively.
“I really wanted my perfume to be original and very different from most of the fragrances that other pop stars release,” said 28-year-old Beyonce. - I worked on them for two years. Every little detail of this bottle is very dear to me, so I am incredibly proud of my perfume."
And what is the presentation of perfume without a stormy party? On the occasion of the premiere of the fragrance, friends of Beyonce and her husband, Jay-Z, gathered in one of the clubs in the heart of Manhattan.
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