Video: Nicole Kidman lost in popularity to Kylie Minogue
2024 Author: James Gerald | [email protected]. Last modified: 2023-12-17 14:00
Which of the world's stars do you associate with Australia? If you name Nicole Kidman, then it should be stated that you are a little behind the times. To date, pop singer Kylie Minogue is recognized as the most famous person-brand in the country. These are the results of a large-scale survey, which was attended by about 400 representatives of the Australian show business and the advertising industry.
Currently, Kylie Minogue is carried away by participating in unusual musical tandems. Her latest achievements are her collaboration with Nick Cave and the Manic Street Preachers. Moreover, the Australian singer decided not to stop musical experiments on this. Her new goal is to record a track with hip-hop N-Dubz. “Kylie wants to really surprise,” says the representatives of the performer. "She's a big fan of what N-Dubz is doing."
“The concept of a human brand is a completely new phenomenon, based on the idea of a celebrity being outside of her career. Modern technologies make it possible to get unlimited access to information about people's lives, and famous people are beginning to be perceived outside the context of their main field of activity, said the head of the company that organized the survey, Talent Inc! Mark Richardson.
Participants in the survey noted that Minogue's name is associated with music and cinema, the line of underwear that she designs and advertises, as well as her perfumery. In addition, the respondents noted the singer's pleasant appearance and her simplicity. “I think Kylie Minogue deserves to be the first on the list, because absolutely different people like her,” Richardson said.
In addition to Minogue, the top ten brands include actors Nicole Kidman and Hugh Jackman, golfer Greg Norman, supermodel Elle Macpherson, and Prime Minister Kevin Rudd. As noted by Richardson, the survey showed that the prominence of a particular person-brand largely depends on their appearance, international recognition and "versatility."
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