Social network profile: how to please the employer?

2024 Author: James Gerald | [email protected]. Last modified: 2023-12-17 14:00

Social media activity has long ceased to be a disadvantage. Today employers often review the personal details of job seekers before inviting them for an interview. HR managers most often research the pages of the VKontakte social network, although the search for information about a candidate is now becoming popular on Facebook. Some HR departments find future employees in Odnoklassniki, others prefer to use networks for business contacts - MoyKrug and Linkedin.

How to avoid falling victim to online verification?

Image is everything

The very presence of a page on social networks is considered a plus today, HR specialists say. A long-registered account, completed sections of information, a page open to everyone - all this increases your chances of getting the desired position. Sometimes the employer asks to add him as a friend, and if the candidate agrees, then the trust in him increases. You can always restrict the employer's access to your materials using your privacy settings.

Choose your photo carefully

A profile picture is the first impression of you. Give preference to a high quality image where you can be clearly seen. You shouldn't post reports from dubious events, beach photos and millions of selfies - it's unprofessional. Candid photos have also damaged the reputation of many employees, leave them for yourself and for your loved one.

Expand your circle of friends

Some professions require connections, a wide audience of subscribers, or experience in running communities. If the employer sees interesting contacts with you, for example, with media representatives or business partners, he may consider you a highly professional employee. If you are applying for a company related to advertising, sales, PR, you should also pay attention to the comments in the discussions. Grammar mistakes, swearing, gossip and inappropriate jokes can scare off a potential employer.

Subscribe to communities

If you are looking for a job, subscribe to profile groups. Employers will appreciate your interest in the chosen area by reposting specialized articles and participating in discussions with colleagues. Educational subscriptions can also help build a positive image. In addition, many companies are interested in English-speaking employees who can work with Western companies, so a few language learning communities will not be superfluous.

Do not complain

Employers want to understand how productive you will be in the desired position. It is better to share your worries about work with close friends, and not on a page on a social network. Sad statuses, complaints about your current employer and endless posts about how tired you are - not the best recommendation. Even if you just leave a comment about work in a random community, be prepared for the fact that your future boss may accidentally see it.

Filtering information on personal pages may seem like an invasion of privacy, but most employers find refusing to link to their profile suspicious. Some job seekers specifically create two pages: under a real name - for the boss, and under a pseudonym - for themselves. Regardless of your choice, remember that social media can both worsen the opinion of your qualifications and become a decisive factor for the acceptance of you into the company.