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Video: Barbie is changing
2024 Author: James Gerald | [email protected]. Last modified: 2023-12-17 14:00
Breaking stereotypes is gaining momentum. Today in the world there are more and more calls for diversity and expansion of the usual framework. And even Barbie is no longer just the usual long-legged blonde.
Manufacturers of the popular toy present a new format of Barbie. The Fashionistas line has been expanded with tall and miniature dolls, as well as a curvaceous doll.
“For 57 years, Barbie® has been the face of the era and today she is the # 1 style icon and doll in the world. We are proud to present our new beauties to the world. Now a girl from any corner of the world will be able to find a doll that looks like herself! - says Evelyn Mazzokko, VP of the Barbie brand. "We feel we need to broaden the understanding of the beauty standards of girls and their parents."
Just in case, representatives of Mattel remind: Barbie® is not just a doll, it is a vivid symbol of the fact that a woman always has a choice. During its existence, Barbie has mastered more than 180 exciting professions, tried on countless outfits and accessories. The new collection of dolls embodies the surrounding reality, opens up new horizons for self-realization and offers many developing ideas for children and their parents.
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